Apple’s big event is happening on September 9, 2025, and many people are excited. The event is called the “Awe Dropping” event, and Apple will show new products like the iPhone 17, new Apple Watches, and the AirPods Pro 3. This could be the most important iPhone launch in a long time. According to Bloomberg, Apple plans to surprise us with many new features and cool designs.
You can watch the event live on Apple’s website, through the Apple TV app, or on Apple’s official YouTube channel. It will start at 10 a.m. Pacific Time, so people all over the world can join in. Apple sent invitations showing glowing outlines of new devices, which makes many wonder what they will look like. Macworld says people are already very curious about the designs.
New iPhone 17 Models and the iPhone 17 Air
The biggest focus will be on the new iPhone 17 family. There will be four new phones. One special new phone is the iPhone 17 Air. It will be the thinnest iPhone ever made. Instead of a Plus model, Apple is adding this thin and light phone. Mark Gurman from Bloomberg explained in his Power On newsletter that the iPhone 17 Air will have a 6.6-inch bright screen and will weigh less than 150 grams, which is very light. Another big change is that it will only use eSIM technology, so no need for a physical SIM card.
All the new iPhones will use Apple’s latest A19 chip. This chip is faster and uses power better. The iPhone 17 Air will have a 48-megapixel main camera and a 24-megapixel front camera, which means pictures and selfies will look much clearer.
Changes in iPhone 17 Pro and Pro Max Design and Features
The iPhone 17 Pro and Pro Max will look different from before. According to leaks from MacRumors and the Scottish Sun, the back cameras will move from a corner bump to a long bar across the back. This new look will also let the phone charge other devices wirelessly, which is a cool new feature.
These Pro models will have the stronger A19 Pro chip. This chip helps the phone do smarter things like take better photos and get faster responses from Siri, Apple’s voice assistant. For the first time, the Pro phones will have 12 GB of RAM, which means they can handle more tasks at once. The cameras will get better, with a 48-megapixel telephoto lens for clearer zoom photos. The phone body might switch from titanium to a lighter aluminum material, making the phone lighter but still strong. The colors will also be new, including orange, navy blue, and bronze. These details came from leaked videos and reports from the New York Post.
New Apple Watch Models for Everyone
Apple is also updating all its Apple Watch models at once, something it has not done since 2022. The Apple Watch Series 11 will have a brighter screen, longer battery life, and better Bluetooth and Wi-Fi, says Macworld. The Apple Watch SE 3 will have a slightly bigger screen and some small design changes. The most expensive model, the Apple Watch Ultra 3, will add 5G support. This means you can use the watch to stream music and calls even without your iPhone nearby. The Ultra 3 will also have a satellite SOS feature, which can help if you are in an emergency in a remote place. Apple is clearly focusing on making its watches better for health, fitness, and safety.
Health Features and New Tricks in AirPods Pro 3
Another big product is the new AirPods Pro 3. These earbuds will have Apple’s new H3 chip, which improves sound, lowers delay, and lasts longer on battery. Apple is also adding health sensors that can check your heart rate and body temperature. This fits with Apple’s goal of helping people stay healthy using their devices. The AirPods Pro 3 will also have live language translation, so you can talk to people in other languages without needing an app. Dana Warren, a tech expert, told CNET that Apple is making health a key part of its products, and these new AirPods show that clearly.
Software Updates and Smarter AI
Apple will also release new software called iOS 26 and updates for watchOS, macOS, and iPadOS. The new iOS might have a new look called “Liquid Glass,” which is smoother and more colorful. Apple will also make Siri and other smart features better by using its own AI called Apple Intelligence. This means Siri will understand you better and the phone will adapt to your needs throughout the day. But some AI features might come later because Apple lost some AI experts recently, causing delays. This was reported by Investopedia.
New Accessories and Cases
Apple will also update its accessories, especially the MagSafe phone cases. New cases will be clearer with better grips and even magnetic loops to attach things. Some cases might also connect to the Find My network, so if you lose your case, you can find it easily. This was reported by TechRadar.
What Investors Think About the Event
Even though many are excited, some investors are cautious. Apple’s stock price has dropped about 5% this year. Some experts, like Brent Till from Bank of America, said on Investopedia that unless Apple shows very new AI features, the stock might drop after the event, which often happens with big announcements.
More For You: Apple iPhone 17: Launch Date, Design Leaks, and Price
Final Thoughts
Apple’s “Awe Dropping” event looks like it will bring many new and exciting products. The thin and light iPhone 17 Air, the redesigned Pro models, the new Apple Watches, and the health-focused AirPods Pro 3 all show Apple is working hard to improve its technology. The new software updates will make Apple devices smarter and easier to use. Whether you love Apple products or just want to see what’s new, this event on September 9 will be worth watching.
